New Nike Collection: An Urban Summer
fluoro has teamed up with Nike to help curate its new Summer footwear collection, launching globally later this month.
The collection is lively, and in true Nike form includes state-of-the-art technology that is wearer-centric. The notion of an urban summer not only inspired the colourways seen throughout, but also dictates the way each piece within the collection is intended to be worn.
A series of unique visuals representative of the collection have been created by the fluoro team with the vibrancy and energy of an urban summer captured and paired with the bold colours of the collection.
The collection will be released exclusively on fluoro. Stay tuned.
In the lead up to the launch we recently explored the history of the iconic Nike brand and uncovered a passion for innovation that has been engrained in Nike from its very beginnings. Read more here. The coming months will see fluoro continue to curate a selection of features to provide you with a look into the core of the Nike brand. October also marks an addition to the iconic fluoro symbols, in the form of the Nike Swoosh. Delve into Nike’s archives.
For advanced news and to stay informed about the new Nike collection’s launch, subscribe to fluoroNotice.
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